Target Launches Devi Kroell, Accessories Designer

Luxury designer Devi Kroell offers a limited-edition accessories collection.

Target is partnering with renowned luxury designer Devi Kroell to launch a limited-edition accessories collection. Devi Kroell for Target will be the first in a series of limited-time-only accessories designers that Target will introduce. The Devi Kroell for Target collection will be available at most Target stores nationwide and at Target.com July 15 through September 30, 2007.

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The Devi Kroell for Target collection includes a variety of fashionable handbags that feature her signature textured style in metallic hues. Known for her use of exotic skins such as python, Kroell’s collection for Target uses faux materials, but exudes the same supple qualities. Devi Kroell for Target is designed exclusively for Target, pieces range from $19.99 to $49.99 — key pieces range from small evening Clutches and Pochettes to Totes and Hobos that translate perfect from day to evening.

bw_devi_kroell-thmb.jpgDevi Kroell’s luxurious and exotic appeal is a reflection of her diverse upbringing. As a child, Kroell spent time in Indonesia, the Philippines, Singapore, Switzerland, Israel, France and Italy. Launching her accessories collection in the spring of 2004, Kroell’s oversized metallic bags were an instant hit in Hollywood and in June 2006 she was honored for her accessories at the CFDA Awards. This New York designer and Swarovski’s Perry Ellis Award-winner continues to receive accolades from top publications and fans around the world.

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