Power Up Your Image
What does your image communicate during tough economic times?
Your image is your brand, it’s connected to how people will perceive you and what you represent. How you look should match what you’re saying and what you want people to think. Your image is part of your power and it is as much about what people see on the outside as what they can’t see on the inside. However, having a slamming image does not mean that you need to spend $5000 on your outside appearance, but it does mean planning and making some deliberate decisions.
Now more than ever, women seek great value for their dollars in beauty products that represent what women want. In today’s uncertain economic times, you can look and feel like a million bucks without breaking the bank! When the going gets tough, shop smart and look for products that deliver multiple benefits that end up saving you time and money. Consider high performing products such as eye creams that diminish dark circles, depuff, and de-stress the under eye area—all benefits that can help any working woman after a late night out or countless hours searching for that dream job! Have a signature item in your cosmetic bag like lipstick—it helps a woman look poised and pulled together, even when your back account is overdrawn. Look for products under ten dollars such as eyeshadow, a new cheek color or mascara to add a punch of drama and color to your day or evening makeup routine.
You might even add some fun to your makeup purchases by checking out a web-based Virtual Makeover tool like the one at www.marykay.com/lindsay.rugg. This innovative tool creates dazzling “makeup-artist-quality” looks—providing a fun “try before you buy” experience. Best of all, the use of this tool is FREE!
Your image communicates a lot about you—your status in your career or where you’re going, your level of expertise, your products or services, and your trustworthiness. Image is not just what you look like, it is how you act and what you communicate. So, focus on the things you can control to make a positive first impression and have a fantastic image, from Head to Toe. Has your hair style been updated since high school? If not, schedule some time with a salon stylist who can give you some honest advice on what would look best on you. Check the tabs on your high heels—are they still attached? Other things like makeup, teeth, accessories, nails and finally, attitude is what makes the difference when all else is equal!
How you see yourself will create the difference when you are faced with tough times. No matter what your circumstances in life, your attitude is still your choice. Your attitude can truly be the difference. The desire to change is the key to growth in all areas of your life, so do a check up from the toes up and project your best possible image with pennies when you imploy these tips! To your success . . .
